橙湾教育于2017年春由华丽志在北京创办。
＊华丽志是致力于联结全球时尚创新、赋能中国品牌成长的商业财经媒体与信息服务平台。
橙湾教育开拓性地将国际一流水平的商学教育带入中国时尚产业，并与最前沿的创业培训相结合，致力于打造全球领先的时尚商业教育体系，构筑强大的学习型社群，为时尚和生活方式产业培育面向未来的中坚力量。
以「品牌案例」为核心，结合实地考察与实战分享，橙湾教育围绕时尚品牌的创立与成长，从品牌、产品、渠道、数据、战略、领导力、创新力以及投资并购等维度展开教学活动。目前已开发了涵盖500+海内外优秀品牌的案例库，涉及奢侈品、服装、珠宝、美妆、个护、鞋履、配饰、餐饮、运动、母婴、家居、商业零售、精品酒店等时尚和生活方式细分领域。
橙湾教育带领同学们开阔视野，深入细节，提升行业相关的知识储备和认知能力，旨在为时尚品牌的创始人、投资人和高级管理者迎接未来的机遇与挑战打下坚实的基础；同时也帮助来自互联网、电子消费品、快消品、艺术、娱乐、地产、汽车和贸易等领域的同学们“向时尚跨界取经”，学习如何构建差异化的品牌资产，探索“品牌化”、“高端化”、“时尚化”的增长路径。
教务处联系方式：18813194320（微信/电话）
邮箱：admin@orangebay.org
官网：OrangeBay.org
Orange Bay Education was founded by Luxe.CO in Beijing in the spring of 2017.
*Luxe.CO is a business finance media and information service platform dedicated to connecting global fashion innovation and empowering the growth of Chinese brands.
Combining world-class business education with cutting-edge entrepreneurship training, Orange Bay Education is committed to building a leading global fashion business education system in order to cultivate future-oriented talents for the fashion and lifestyle industry.
With a focus on "brand cases", combined with fieldwork and sharing about best-practice, Orange Bay Education focuses on the creation and growth of fashion brands about branding, product, channel, data, strategy, leadership, innovation and investment in M&A. At present, we have built up a "case pool" of over 500 outstanding domestic and international brands, covering fashion and lifestyle sectors such as luxury, apparel, jewellery, beauty, personal care, footwear, accessories, food and beverage, sports, mother and baby, home furnishing, commercial retail and boutique hotels.
Orange Bay Education leads students to broaden their horizons, delve into details and enhance their knowledge base and cognitive abilities in fashion industry, aiming to lay a solid foundation for fashion brand founders, investors and senior managers to meet future opportunities and challenges; it also helps student from the Internet, consumer electronics, FMCG, arts, entertainment, real estate, automotive, trade and other fields to learn how to build differentiated brand assets by studying the growth path of luxury and fashion brands.
Faculty Contact. 18813194320 (WeChat/phone)
Email: admin@orangebay.org
Official website. orangeBay.org
